Privacy Policy

Last Updated: March 17, 2026

Chrono Collective LLC ("Chrono Collective," "we," "us," or "our") is committed to protecting the privacy and security of your personal information. This Privacy Policy describes how we collect, use, disclose, store, and protect information when you visit our website at chronocollective.com (the "Site"), communicate with us, or engage in a transaction with us. By accessing or using the Site, you acknowledge that you have read, understood, and agree to be bound by this Privacy Policy. If you do not agree with this Privacy Policy, please do not use the Site.

1. Information We Collect

1.1 Information You Provide Directly

When you use our Site or interact with us, you may voluntarily provide us with certain personally identifiable information, including but not limited to: your full name; phone number; email address (if provided); information about the timepiece you wish to sell, including brand, model, reference number, condition, and photographs; government-issued identification information provided during in-person transactions; and any other information you choose to provide in communications with us.

1.2 Information Collected Automatically

When you visit the Site, we may automatically collect certain information about your device and your use of the Site, including: your IP address; browser type and version; operating system; referring URL; pages visited and the order in which they were visited; the date and time of your visit; the amount of time spent on each page; click-stream data; and device identifiers. This information is collected through cookies, web beacons, pixels, and similar tracking technologies.

1.3 Information from Third Parties

We may receive information about you from third-party sources, including analytics providers, advertising networks, and social media platforms. This information may be combined with other information we collect about you to improve our services and marketing efforts.

2. How We Use Your Information

We use the information we collect for the following purposes: to respond to your inquiries and provide you with quotes for your timepieces; to facilitate, process, and complete transactions; to verify your identity and the authenticity and ownership of timepieces during in-person transactions; to communicate with you regarding your inquiries, quotes, appointments, and transactions; to improve, maintain, and optimize the Site and our services; to analyze usage trends and user behavior to enhance the user experience; to comply with applicable laws, regulations, and legal processes; to detect, prevent, and address fraud, security breaches, and other potentially prohibited or illegal activities; to enforce our Terms of Service and other agreements; and to send you marketing communications, where permitted by law, which you may opt out of at any time.

3. Cookies and Tracking Technologies

We use cookies and similar tracking technologies to collect and store information when you visit our Site. Cookies are small data files placed on your device that help us understand how you interact with the Site.

We use the following types of cookies: essential cookies, which are necessary for the Site to function properly and cannot be disabled; analytics cookies, which help us understand how visitors interact with the Site by collecting and reporting information anonymously; and marketing cookies, which are used to track visitors across websites to display relevant advertisements.

You can control cookies through your browser settings. Most browsers allow you to refuse cookies or alert you when cookies are being sent. However, disabling cookies may affect the functionality of certain features of the Site. We may also use third-party analytics services, such as Microsoft Clarity, to collect and analyze usage data. These services may use cookies and similar technologies to collect information about your use of the Site and other websites.

4. How We Share Your Information

We do not sell your personal information to third parties. We may share your information in the following circumstances: with service providers and vendors who perform services on our behalf, such as website hosting, analytics, payment processing, and communication services, subject to confidentiality obligations; with professional advisors, including attorneys, accountants, and auditors, as necessary for the operation of our business; in response to a subpoena, court order, or other legal process, or to comply with applicable laws and regulations; to protect the rights, property, or safety of Chrono Collective, our users, or the public; in connection with a merger, acquisition, reorganization, bankruptcy, or other similar transaction involving Chrono Collective; and with your consent or at your direction.

5. Data Retention

We retain your personal information for as long as necessary to fulfill the purposes for which it was collected, including to satisfy any legal, accounting, or reporting requirements. The retention period may vary depending on the context of the processing and our legal obligations. Transaction records and identification information may be retained for a minimum of five (5) years to comply with applicable anti-money laundering and record-keeping requirements. When personal information is no longer needed, we will securely delete or anonymize it in accordance with our data retention policies.

6. Data Security

We implement reasonable administrative, technical, and physical security measures to protect your personal information from unauthorized access, use, alteration, and disclosure. These measures include encryption of data in transit using SSL/TLS protocols, access controls limiting access to personal information to authorized personnel, regular security assessments and monitoring, and secure storage of physical records. However, no method of transmission over the Internet or method of electronic storage is completely secure. While we strive to protect your personal information, we cannot guarantee its absolute security. You are responsible for maintaining the confidentiality of any account credentials and for any activity that occurs under your account.

7. Your Rights and Choices

Depending on your jurisdiction, you may have certain rights regarding your personal information, including:

Right to Access: You may request a copy of the personal information we hold about you.

Right to Correction: You may request that we correct any inaccurate or incomplete personal information.

Right to Deletion: You may request that we delete your personal information, subject to certain exceptions required by law.

Right to Opt-Out: You may opt out of receiving marketing communications from us at any time by contacting us or using the unsubscribe mechanism in our communications.

Right to Data Portability: Where applicable, you may request a copy of your personal information in a structured, commonly used, and machine-readable format.

Right to Non-Discrimination: We will not discriminate against you for exercising any of your privacy rights.

To exercise any of these rights, please contact us using the information provided in Section 12 below. We will respond to your request within the timeframe required by applicable law. We may need to verify your identity before processing your request.

8. California Privacy Rights

If you are a California resident, you may have additional rights under the California Consumer Privacy Act (CCPA) and the California Privacy Rights Act (CPRA). These rights include the right to know what personal information we collect, use, disclose, and sell; the right to request deletion of your personal information; the right to opt out of the sale or sharing of your personal information; and the right to non-discrimination for exercising your privacy rights. Chrono Collective does not sell personal information as defined under the CCPA/CPRA. To exercise your California privacy rights, please contact us using the information provided in Section 12 below.

9. Florida Privacy Rights

If you are a Florida resident, you may have rights under the Florida Digital Bill of Rights (FDBR), effective July 1, 2024. These rights include the right to confirm whether we are processing your personal data, the right to access your personal data, the right to correct inaccuracies, the right to delete your personal data, the right to obtain a copy of your personal data in a portable format, and the right to opt out of the processing of personal data for targeted advertising, the sale of personal data, or profiling. To exercise your Florida privacy rights, please contact us using the information provided in Section 12 below.

10. Children's Privacy

The Site is not intended for individuals under the age of eighteen (18). We do not knowingly collect personal information from children under 18. If we become aware that we have collected personal information from a child under 18, we will take steps to delete such information promptly. If you believe that we may have collected personal information from a child under 18, please contact us immediately using the information provided in Section 12 below.

11. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, technologies, legal requirements, or other factors. When we make material changes, we will update the "Last Updated" date at the top of this page. We encourage you to review this Privacy Policy periodically to stay informed about how we are protecting your information. Your continued use of the Site after any changes to this Privacy Policy constitutes your acceptance of the updated policy.

12. Contact Information

If you have any questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact us at:

Chrono Collective LLC

Phone: (609) 578-1715

Or contact us through our website